Qualtric has published its 2017 Hotel Pain Index and the results are revealing. 2017 Hotel Pain Index details what makes positive, negative stays: Qualtric’s 2017 Hotel Pain Index goes through what makes a bad hotel experience, what makes a … Continued
How do rules and systems differ from customer satisfaction? Rules and systems are focused on what the company wants. This focus thinks only of the needs and desires of the company often to the nearly complete disregard for the best … Continued
But revenue management in a time of shrinking profits for hotels is even simpler than that for small hotels. The first 3 elements discussed at The Hospitality Sales and Marketing Association International (HSMAI) conference in Toronto deal with the data. While … Continued
Besides being clean, attractive, and up-to-date, does it have the higher tech features that are needed and desirable by those who will use your meeting space? A high-speed Wi-Fi for the participants which is also free builds the relationship … Continued
To promote your business have raffles where every guest’s name, for stays in a particular time-frame, goes into the drawing. Make the drawing a special event at your inn and invite the whole community to the drawing. Be sure that … Continued
Yes, of course, we should be saying, “Thank You,” but what two are often more important? Any idea what those 2 words are? Do you emphasize them to your staff? Check out what @scottmckain says about them.#HotelMarketingDominator https://t.co/cpltaKB8u6 — Hotel … Continued
Scott McKain points out that when all businesses around you are the same, it is not all that difficult to stand out or present your distinction to the potential guests in your market area. Of course, once you have taken … Continued
Personality – the magic element that connects you with your target audience and differentiates you in a unique way from your competitors. Don’t sell hotel rooms, but instead sell character, personality, and spirit – the traits of great hospitality. Captivate … Continued
How about paying lower commissions for 3rd party reservations? There is official concern from the hotel industry about losing business to Airbnb. Not only are hotels losing a lot of money to Airbnb, but more and more hotels, motels, and … Continued
Are your local ads failing? While there is much less print advertising in marketing these days, there are still some very good reasons to use print ads and very good ways to do so. You can also use these universal … Continued
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