Is Your Facility Rules And Systems-based or Customer Satisfaction-Based? What About United Airlines?

How do rules and systems differ from customer satisfaction? Rules and systems are focused on what the company wants.  This focus thinks only of the needs and desires of the company often to the nearly complete disregard for the best … Continued

Do 1- And 2-Star Guests Expect Too Much And Complain Too Much On TripAdvisor?

What happens when your hotel or motel gets too many unfavorable reviews on sites like TripAdvisor? You may wish you did not have a TripAdvisor Business Account.  You may want to simply delete it. You can’t delete your TripAdvisor Business … Continued

Meet Your Competition And Add A Little More . . . A Guaranteed Way To Fail!

Copycat competition NEVER allows you to distinguish yourself and your business in your marketplace! Too often, a business will attempt to compete in their marketplace by surveying the competition and matching their performance and offerings.  They will then do their … Continued

Tip: Develop Raffles For Wonderful Prizes For Your Hotel And Make Amazing Events Out Of The Process.

To promote your business have raffles where every guest’s name, for stays in a particular time-frame, goes into the drawing.  Make the drawing a special event at your inn and invite the whole community to the drawing.  Be sure that … Continued

Use Airbnb To Fill Your Hotel AND Pay Lower Commissions!

How about paying lower commissions for 3rd party reservations? There is official concern from the hotel industry about losing business to Airbnb. Not only are hotels losing a lot of money to Airbnb, but more and more hotels, motels, and … Continued

Spread Your Marketing Net Worldwide

Is your inn listed in this resource?  It is free to list your facility and spreads your marketing net. About Us Hoteldirectory.io provides an in-depth directory listing for all hotels and accommodations. Our website is a free online platform which … Continued

Tip: How You Can Distinguish Your Hotel And Help Your Local Community In A Disaster!

Distinguish your inn as you help your community in any natural disaster! If there is a disaster in your area, such as a fire, tornado, flood, or snow storm, you can very helpfully engage with your community in the relief … Continued

Is Local Marketing Still Important?

Now More Than Ever! In the history of hotel and motel management, it was known that local marketing was the life’s blood  of the industry.  Owners and managers all well understood that schmoozing the local businesses was important.  That and … Continued

Profit Tip: Possibly THE Most Important Area for Creating Positive (or Negative) Impressions of Your Hotel

Imagine that you are having an event at your hotel.  A guest has scheduled a reception in a meeting room for a group of local business representatives or wedding guests and the nearby restrooms for their guests are NOT pristine. … Continued

Creating Distinction in Your Marketplace

Are you failing? How do you distinguish your business in the marketplace?  You may say you try to exceed your customers’ expectations. How can you “exceed customer expectations”?  If you were asked what your customers’ expectations are, how would you … Continued

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