Hurricane Harvey Evacuees and Recovery in Texas–Your Hotel’s Role

You can take advantage of natural disasters and be embraced as a wonderful servant of those evacuees who have been displaced and those in the Disaster Relief! This creates a wonderful public relations momentum for your business and your brand! … Continued

Things Hoteliers Need To Know About What Their Guests Like And Dislike.

Qualtric has published its 2017 Hotel Pain Index and the results are revealing.     2017 Hotel Pain Index details what makes positive, negative stays: Qualtric’s 2017 Hotel Pain Index goes through what makes a bad hotel experience, what makes a … Continued

Are Your People Really Presenting Your Business As They Should? First Impressions!

Are you losing business because the FIRST THING your customers hear from you barely acknowledges their existence? You as an owner or manager may not fully recognize how important a turn-off such a damaging interaction can be for your hospitality … Continued

What A Dog Knows About Business That United Airlines Does Not.

When you have injured someone and you are truly sorry, you apologize quickly and sincerely.  When you begin by blaming your customer and explain why you are really right and justified in what you have done, you have become United … Continued

Big Hotels: 5 takeaways on the state of revenue management … Good for Small Hotels, Too.

But revenue management in a time of shrinking profits for hotels is even simpler than that for small hotels. The first 3 elements discussed at The Hospitality Sales and Marketing Association International (HSMAI) conference in Toronto deal with the data.  While … Continued

Meet Your Competition And Add A Little More . . . A Guaranteed Way To Fail!

Copycat competition NEVER allows you to distinguish yourself and your business in your marketplace! Too often, a business will attempt to compete in their marketplace by surveying the competition and matching their performance and offerings.  They will then do their … Continued

Are Your “Customer Satisfaction Surveys” Irritating Your Hotel Guests?

Initially, short customer satisfaction surveys were very popular … in 2003. As Scott McKain of Create Distinction points out, even the inventor of the idea, Fred Reichheld, wishes it would go away.  It seems that anything we do on the Internet … Continued

Things You Can Change To Improve Your Outcomes

Often, when we look at improving our marketing to boost our distinction in our marketplace, we fail to look first at ourselves to understand how we can improve ourselves first.  In fact, we may not even consider that there is … Continued

Use Airbnb To Fill Your Hotel AND Pay Lower Commissions!

How about paying lower commissions for 3rd party reservations? There is official concern from the hotel industry about losing business to Airbnb. Not only are hotels losing a lot of money to Airbnb, but more and more hotels, motels, and … Continued

TIP: How To Fill Your Hotel One Weekend Every Month

How would you like your hotel one weekend every month with National Guard soldiers? You should be thrilled with that thought! Having your hotel or motel full one weekend each month with National Guard soldiers is a great way to … Continued

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